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Biography

My beginnings were like most others with the notable exception that I was born in Montreal, Quebec. Yes, I am a Canadian- take off you hoosers! At the tender age of two, I was wisked across the Canadian border and into the USA. I was the oldest of four children, two brothers and one sister.

Growing up we moved quite abit and lived on both coasts. Separation from friends was always hard, but I learned to adapt. Everyone always though my dad was a travelling salesman or worked for the military, but he was not. Dad was just an engineer in the pulp and paper industry trying to provide for his family.
Ever since my yougest recollections I have loved to write. I don't know if that was because of my sheer love for it, or if in fact I loved being able to control the outcomes of my characters within the pages of my text. We all want some control. It is only when we get older do we realize that in actually we have very little control over circumstances--our attitude is our only refuge.

My Professional Experience:

25 + years experience in helping corporations grow sales, retain clients, and improve profitability. Recently, I served as a Director of Business Development for Exact Target Email Solutions. Based in Indianapolis, Exact Target was voted by Forester as the number one technology solution for email marketing. Currently they have over 5000 clients and 400 agencies under annual contract.
Also I co-founded a successful six year old Los Angeles interactive marketing agency where my clients benefited by my expertise in developing and deploying integrated marketing strategies.

I continually finds himself in the midst of helping businesses understand and surmount their challenges in email communications.
Currently I operate an email consultancy called eMARKETINGWERX that specializes in creating compelling strategies and tactics for successful email implementation, as well as providing all facets of campaign administration as well.

I am a graduate of the University of Minnesota. In my spare time, I develop mentoring groups in the Los Angeles area. Additionally I speak at trade shows and business schools by invitation on the subject of Interactive Marketing and Permission Email Strategies.

Places I have been asked to speak or present
2000 Invisible Marketing Summit-LA –(Interactive marketing)
2002 EMA (Email Marketing Association Seminar) The Power of E Marketing (email best practices)
2003 Martek West Trade Show (interactive marketing/email best practices)
2003- DMA Catalog SIG- (Using email effectively for Catalogers)
2005 Fabricare Trade Show (email best practices for Franchises)
2005 ACT International Trade Event LA (Bullseye marketing with email)
2004 USC Business School Guest Lecturer (interactive marketing- what’s working) 2X
2004 USC Family Business Series Guest Lecturer (Email marketing for small business)
2005 DMASC-lunch program (using email effectively
2005 LADMA-lunch program (using email effectively)
2005 DMA-NC Email Breakfast Round Table
2005 SCSC Dinner program Panelist on using blogs in business
2005 SJSU Class in Email Broadcast Technologies April 2005 (co-teacher)
2005 AMA SEO Event- (Email best practices)
2005 AMA Cause Marketing Event- (email best practices)
2006 LMU MBA Program Guest Lecturer –(Email Marketing and Personalization Trends)
2006 SCSC Dinner Program Panelist on Trends in Personalization using Email Marketing

Organizations where I sit on the Board of Directors
DMA (Direct Marketing Association Southern California)
APC (Association of Professional Consultants)
VIC Network (Advisory Board)


Blog on Email Best Practices: http://christopherbarnes.typepad.com/best_practices_for_email
Articles Written and publish on the topics of:
-Networking
-Email Trends
-Click Fraud

Interests

Photography Writing Music